SNOW’s 2012 Silver Rush Mobile Cocktail Party
Valle Nevado, along with Ski.com, participated in SNOW Magazine’s 1st Annual Silver Rush, a charitable event to support Olympic athletes, that took place on March 22, 2012 in Aspen, Colorado. Valle Nevado donated a 7-night stay for two for its 2012 season, which was won by Dillon Auto, and representatives from Ski.com were on hand to let visiting skiers and locals know more about South America’s premier ski resort. The event kicked off with a mobile cocktail party visiting some of Aspen’s top restaurants, bars, and shops, followed by a Silver Queen Ball. The event was designed to honor Olympic athletes past and present for their dedication and commitment as they prepare for the upcoming Games in London this Summer.